The risks of social media apps and BYOD


When it comes to enterprise mobile security, it’s critical to know which apps your employees use the most to secure corporate information. Especially when it comes to BYOD, it’s impossible for you to control what types of apps your employees use the most and what kind of information is needed to use those apps.

According to a recent report by Ericsson on the use of major mobile applications, it was found that 61% of mobile application data consists of social and personal applications, including Facebook (16%), YouTube (15%), Instagram (9%) and Snapchat (9%). People use their phones mainly for social media purposes and for streaming videos. This means you are putting your information at risk, especially if your employees are accessing both personal and work data on their devices.

Personal accounts, like Facebook, can be hacked into gaining access to company data much more easily than if a hacker tried to break through your company’s firewall, making social media apps an unchecked weak point in your defense. Countless Facebook, Twitter, and Instagram accounts are hacked every day for a variety of reasons, some for the purpose of gaining access to company data.

Having a secure enterprise mobility solution is the only way to ensure that you can track how business data is used across the enterprise, including employee-owned BYOD devices. EMM solutions can help manage enterprise access, ensuring that employees can securely access corporate information without the risk of data leakage.

Another benefit of EMM is that it allows companies to control specific features and applications on company-owned devices, thereby influencing how employees consume data, which helps control costs. Companies can also whitelist and blacklist apps, preventing any device that touches the corporate network from using apps that could lead to data leakage or a security risk.

That’s not to say that employees can’t use social media apps on their corporate devices, especially if they bring their own devices, but they are unaware of the potential threat and they implement an EMM or MDM policy that takes these risks into consideration. will make your data vulnerable.

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